Data Sink or Swim
As a nonprofit fundraiser do you ever feel like you're sinking rather than swimming in your organization's data? Well throw on your suit and dive into the deep end with these six tips that will help you stay afloat.
- Pull a list of your top ten donors.
- Commit this list to memory.
- Learn all you can about your top ten with the data you have.
- Identify missing data that keep you from connecting more fully with them.
- Fill in data holes through research.
- Rinse and repeat with the next ten.
I get it. The last thing most fundraisers want to do after a long day of asking is think about donor data. If you keep it simple with these six steps, you'll turn your doggy paddle into an Olympic level freestyle in record time.
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