Can You Help an Asker Out?
As a fundraising data professional working with your nonprofit asker counterparts, do you ever feel like you're sinking rather than swimming trying to get your fundraisers to use data?
Well throw on your trunks and dive into the deep end with these six tips that will help teach your fundraisers to swim.
- Show them how to properly pull a list of their top ten donors.
- Ask them to commit the list to memory.
- Help them learn all they can about their top ten with currently available data.
- Demonstrate how to identify missing data that may keep them from connecting more fully with prospects.
- Have them fill in data holes through research.
- Rinse and repeat with the next ten.
The last thing most fundraisers want to do after a long day of asking is think about donor data. If you keep it simple with these six steps, you'll help them turn their data doggy paddle into a perfect freestyle in no time.
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